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Observing the User Experience

A Practitioner's Guide to User Research

Paperback Engels 2012 1e druk 9780123848697
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Samenvatting

'Observing the User Experience' will help you bridge that gap to understand what your users want and need from your product, and whether they'll be able to use what you've created.

Filled with real-world experience and a wealth of practical information, this book presents a complete toolbox of techniques to help designers and developers see through the eyes of their users. It provides in-depth coverage of 13 user experience research techniques that will provide a basis for developing better products, whether they're Web, software or mobile based. In addition, it's written with an understanding of how software is developed in the real world, taking tight budgets, short schedules, and existing processes into account.

- Explains how to create usable products that are still original, and creative
- Provides a real-world perspective on research with tips on conducting user research inexpensively and quickly, and on persuasively presenting the results
- Gives readers the tools and confidence to get started fast, while introducing more advanced questions and techniques

Specificaties

ISBN13:9780123848697
Taal:Engels
Bindwijze:paperback
Aantal pagina's:585
Druk:1
Verschijningsdatum:24-9-2012
Hoofdrubriek:IT-management / ICT
ISSN:

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Over Mike Kuniavsky

Mike Kuniavsky, Founder, ThingM, a ubiquitous computing design and development company; cofounded Adaptive Path, a leading internet consultancy; cofounded Wired Digital UX for Wired Magazine's online division, where he served as the interaction designer of the award-winning search engine, HotBot.

Andere boeken door Mike Kuniavsky

Inhoudsopgave

Preface

Part 1: Why Research is Good and How It Fits Into Product Development
1. Introduction
2. Do a Usability Test Now!
3. Balancing Needs Through Iterative Development

Part 2: User Experience Research Techniques
4. Research Planning
5. Competitive research
6. Universal tools: Recruiting and Interviewing
7. Focus Groups
8. More Than Words: Object-Based Techniques
9. Field Visits: Learning from Observation
10. Diary Studies
11. Usability Tests
12. Surveys
13. Global and Cross-Cultural Research
14. Others' Hard Work: Published Information and Consultants
15. Analyzing Qualitative Data
16. Automatically Gathered Information

Part 3: Communicating Results
17. Research into Action: Representing Insights as Deliverables
18. Reports, Presentations, and Workshops
19. Creating a User-Centered Corporate Culture


References
Index

Managementboek Top 100

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        Observing the User Experience